Just weeks after announcing a significant increase in operating earnings and forecasting a quick rebound to pre-COVID-19 levels, shipping giant A.P. Moller – Maersk announced broad changes to its organization designed to speed the company’s transition to becoming an integrated container and logistics company. The plan calls for consolidating operations and eliminating brand which will also have a broad impact on the company’s workforce.
Saying that the initiatives would further improve customer service by providing end-to-end service delivery connecting and simplifying customers’ supply chains, the storied Safmarine brand will be merged into Maersk while the Damco brand’s Air and LCL (Less than Container Load) offering will be combined with Maersk’s logistics and services products.
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Source: The Maritime Executive